Core Insights - The 2025 summer transportation season at Dongying Airport concluded successfully, with significant increases in both flight operations and passenger numbers, achieving 2,104 flights and approximately 243,000 passengers, representing year-on-year growth of 19.4% and 10.9% respectively [1][2] Group 1: Operational Performance - Dongying Airport's performance during the summer season was bolstered by an optimized route network, with the introduction of new routes and increased flight frequencies, resulting in a historical high of 244 scheduled flights per week [2] - The airport operated 16 routes connecting to 20 cities and 22 destinations, including major tourist spots such as Beijing, Shanghai, and Harbin [2] Group 2: Marketing and Customer Engagement - The airport implemented innovative marketing strategies, including community outreach and promotional events, to enhance passenger engagement and increase flight occupancy rates [2] - A diverse range of ticket products was introduced to cater to various passenger needs, including special discounts for students and families, which contributed to the growth of the family travel market [2] Group 3: Service Enhancements - To manage the peak travel demand, Dongying Airport enhanced its service offerings by adding check-in counters and promoting smart services like electronic boarding passes, which reduced waiting times for passengers [3] - Special services were provided for vulnerable passenger groups, ensuring a smoother travel experience for first-time flyers, unaccompanied minors, and late arrivals [3] Group 4: Safety and Operational Stability - The airport prioritized safety during the summer season, implementing a robust operational monitoring system and conducting emergency drills to ensure flight safety amid challenging weather conditions [3] - Continuous adjustments to operational measures were made to enhance safety management efficiency, ensuring stable flight operations throughout the busy season [3]