转自：邯郸网络广播电视台 新春将至，地处京南·固安高新区的固安永定城内人头攒动，一年一度的年终服装特卖会又在火热进行，挑选年货、购置新衣的市民络绎不绝，处 处洋溢着喜庆的气息。 2月3日，在固安永定城"加减乘除"女装集合店，工作人员正在进行直播带货。河北日报记者 刘杰摄 2月3日，记者走进4号广场D区三楼，一眼就被写有"加减乘除"字样的特色招牌吸引了。这是一家女装集合店，顾客络绎不绝，店主张雪热情招呼 着，手上理货的动作半点没耽误。 "生意咋样？"记者上前问。"特别好！特卖会开始后，每天能卖出五六百件！"张雪边说边笑。 说话间，北京游客温艳挑了一件带国风元素的羽绒服："这质量挺好，才600多元，比北京商场便宜不少！" "这是咱的原创款，这几天都卖爆了。"张雪忙上前介绍。一番讨价还价后，温艳以每件500多元的价格拎走两件："一件给妈妈，一件给婆婆，当 春节礼物，值了！" （来源：邯郸网络广播电视台） 2022年，随着北京非首都功能疏解，张雪决定从北京外迁。她先后考察了5座城市，最终选择落户固安永定城——这里是河北承接北京非首都功能 疏解的标志性工程，集聚了北京大红门、老动批等市场的4000余家商户。 "不少同行 ...

Core Viewpoint - The annual year-end clothing sale at Gu'an Yongding City has attracted significant customer traffic, showcasing the successful transition of businesses from Beijing to this new hub, with notable sales performance and brand development. Group 1: Business Performance - The clothing store "加减乘除" reported sales of five to six hundred items daily during the sale event [2][5] - The store's sales revenue has grown by over 20% annually since its establishment, with the number of downstream distributors increasing from 1,000 to 2,000 [5] - The overall customer traffic and sales revenue at the year-end sale doubled compared to the previous year, with nearly 70% of individual customers being tourists from Beijing and Tianjin [6] Group 2: Brand Development - The store owner, Zhang Xue, successfully created the brand "加减乘除," which has gained recognition and expanded its market presence [5] - The transition from a small-scale operation in Beijing to a 1,000-square-meter brand showroom in Gu'an reflects a significant upgrade in business strategy [5] - The support from Gu'an Yongding City in terms of market promotion and operational assistance has been crucial for brand establishment and growth [5] Group 3: Market Environment - Gu'an Yongding City serves as a key project for Beijing's non-capital function relocation, attracting over 4,000 merchants from markets like Dahuamen and Laodongpi [5] - The business environment is favorable, with streamlined administrative processes, three years of rent-free operation, and assistance with employee housing and children's education [5]

Core Insights - The article highlights the success story of a clothing retailer, Zhang Xue, who relocated her business from Beijing to Gu'an, Hebei, taking advantage of the local market opportunities and supportive business environment [3][4]. Group 1: Business Performance - Zhang Xue's store, "加减乘除," sells around 500 to 600 pieces daily during the annual clothing sale event, indicating strong customer demand [3]. - The store has expanded from a small 180 square meter space in Beijing to over 1,000 square meters in Gu'an, reflecting significant growth [5]. - The annual sales growth rate has exceeded 20%, with the number of downstream distributors increasing from 1,000 to 2,000 [5]. Group 2: Market Environment - Gu'an's Yongding City is a key project for Beijing's non-capital function relocation, attracting over 4,000 merchants from markets like Dahuamen and Laodongpi [4]. - The local government provides a supportive business environment, including one-stop administrative services, three years of rent-free operation, and assistance with employee housing and children's education [5]. Group 3: Customer Base - The annual clothing sale event has seen a doubling of customer traffic and revenue compared to the previous year, with nearly 70% of individual customers being tourists from Beijing and Tianjin [6]. - Zhang Xue's brand has gained recognition, allowing her to secure large orders from clients, such as a recent order for 200 down jackets from a buyer in Henan [6].