Group 1 - The fourth Jiujiang E-commerce Live Streaming Festival and the third Jiujiang Live E-commerce Innovation Competition successfully concluded, showcasing the vibrant energy and innovative potential of Jiujiang's live e-commerce sector [1] - The event lasted for six days and included pre-competition training, semi-finals, finals, and special sessions like "Digital Commerce Boosting Agriculture" and "I Represent My Hometown," attracting over a hundred participants from local universities, enterprises, and grassroots representatives [1][3] - The festival is part of Jiujiang's "Ten Hundred Thousand" action plan aimed at cultivating local live streaming talent, promoting specialty products, and enhancing the city's brand awareness and influence through a multi-dimensional approach [3] Group 2 - Gong Huaming, a member of the Duchang New Federation and head of a specialty product online store, won the title of "Most Popular Anchor" at the competition, highlighting the potential of e-commerce in rural areas [1][3] - Duchang, an economically underdeveloped agricultural county, lacks sales channels for its diverse specialty products, and Gong aims to leverage the e-commerce and live streaming model to help local agricultural products reach broader markets and assist impoverished households [5] - Since starting his e-commerce journey in October 2009, Gong has developed his online store into a well-known local business, conducting over thirty large-scale and five hundred small-scale live streaming events, generating over three million yuan in sales for local specialty products in 2024 alone [5][7]