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平安‘红绿灯’道路安全风险减量公益行动
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平安“红绿灯”公益行动入选21世纪活力ESG社会责任案例
Core Viewpoint - The "Ping An 'Traffic Light' Public Welfare Action" initiated by Ping An Property & Casualty Insurance has been recognized as an ESG social responsibility case, highlighting its innovative approach to road safety and risk reduction in rural areas [1][4]. Group 1: ESG Initiatives - Ping An Property & Casualty Insurance is the only insurance company selected for the ESG social responsibility case, focusing on high-risk rural road governance through donations and upgrades of traffic facilities [4]. - The initiative has successfully transformed 251 high-risk road sections and donated 2,342 traffic safety facilities across various regions in China [4]. Group 2: Rural Road Importance - Rural roads are crucial for agricultural and rural development, comprising 464,000 kilometers, which is 84.5% of the total road network in China [5]. - The recent "Rural Road Regulations" emphasize the need for safety measures at high-risk rural road intersections [5]. Group 3: Data-Driven Solutions - The company utilizes big data to identify high-risk areas and develop tailored solutions for road safety, enhancing governance efficiency [7]. - Specific examples include customized safety solutions in various regions, such as the installation of warning lights and speed bumps based on local traffic conditions [7][8]. Group 4: Community Engagement - Ping An Property & Casualty Insurance has launched initiatives to engage local communities in traffic safety awareness, including educational campaigns in rural areas [11]. - The company emphasizes the importance of proactive risk management over traditional post-incident compensation, aiming to create a safer environment for rural residents [10][12].