Core Viewpoint - The "May Day Good Housing Festival" in Shenzhen attracted significant public interest, with approximately 40,000 attendees on the first day, highlighting a strong demand for housing, particularly for improved and policy-based housing options [1][3]. Group 1: Event Overview - The event featured the launch of 250 residential units in the popular Pengchen Yunzhu project, achieving a sales rate of approximately 92% on the opening day [1][3]. - Various exhibitors, including Deep Rail Group, showcased six residential projects covering a full product line to meet diverse housing needs [3]. Group 2: Promotions and Incentives - Deep Rail Group initiated a "全民推荐享3-5万元奖励" program and offered various limited-time purchasing incentives, including discounts and exclusive gifts for attendees [4]. - Special incentives for out-of-town buyers were introduced, including a range of welcome gifts and one-stop consultation services [5]. Group 3: Financial Services - A housing finance zone was established, providing one-stop financial services, including loan policy explanations and rate discounts, attracting considerable interest from attendees [7]. - Several banks introduced innovative financial products to support diverse consumer needs, such as home renovation loans with competitive rates and flexible repayment options [7].

Group 1 - The "May Day Good House Festival" in Shenzhen attracted around 40,000 visitors on its first day, indicating strong public interest in real estate [1] - The hot property, Pengchen Yunzhu, launched 250 residential units on May 1, achieving a sales rate of approximately 92% on the opening day [1][8] - The event featured various interactive experiences, including VR house viewing systems and policy consultations, enhancing the overall visitor engagement [8][14] Group 2 - Anjuke Group showcased its "rent-to-buy" policy at the festival, allowing tenants to enjoy rent discounts when purchasing designated properties, aimed at easing the financial burden on homebuyers [9][10] - Deep Rail Group presented six residential projects covering various market segments, from first-time buyers to high-end properties, and offered multiple promotional incentives for attendees [11] - The housing finance zone, established by the municipal housing fund management center and several banks, provided one-stop financial services, including loan policy explanations and special financial products [12][13]