r 1 T的品 图片来源：李国庆视频账号 出品 | 搜狐科技 作者 | 张莹 据此推算，该自有品牌年营收大概在1.5亿元的体量。 编辑 | 杨锦 "雷总，老李对你有意见了，什么叫50才是正闯的年纪啊，老李60也当打。你看最近Jack马、老刘重回一线了，老李不能落后啊。" 视频里，当当网创始人李国庆一手摇着红酒杯，一边喊话雷军、马云、刘强东，宣布自己重回电商一线。 12月15日，李国庆官宣要做会员制电商——打造李享生活的品牌，定位线上高端会员店，第一年只服务5000个优质会员，会员的门槛是"年消费满3万"。 从品类上来看，李国庆仍将酒水类目作为其核心选品。2021年起，李国庆就开始在抖音平台做酒水类目的带货直播，此次创业更像是其酒类带货事业的延 续，不过李享生活的品类还会拓展至陈皮、普洱茶等高溢价且非标的品类。 零售电商行业专家、百联咨询创始人庄帅表示，会员制电商平台要取得成功必须在商品力、运营力和组织力等三大核心持续投入和提升。 "商品力是所有零售业态的核心，只不过在会员店业态被进一步放大，毕竟会员之所以愿意支付会员费然后再购物，就是信赖零售商提供有价格竞争力且品 质、服务都满意。" 60岁再创业，酒水带货升 ...

Group 1 - Li Guoqing, the founder of Dangdang, confirmed his remarriage to Zhang Danhong, a fellow Peking University alumnus, which has attracted public attention [1][4] - Li Guoqing condemned false information circulating on social media regarding their wedding, including claims of selling wedding tickets for 20,000 to 30,000 yuan [4][5] - The wedding will not involve any commercial operations, and attendees are encouraged to donate 500 yuan to support rural education instead of giving gifts [4][9] Group 2 - The wedding is set to take place on August 16, 2025, in Beijing, and only around 100 family members and close friends will be invited due to venue limitations [9][13] - Li Guoqing has recently become single after a lengthy divorce battle with his ex-wife, Yu Yu, which he described as a significant emotional burden [15][17] - Li Guoqing expressed a desire to start anew in love and family life, feeling liberated after the divorce [17][20]