Core Insights - The healing economy is emerging as people increasingly focus on their emotional needs and pursue mental and physical well-being [1][2] - There is a lack of market access and industry regulatory standards, leading to high-cost healing projects with questionable effectiveness, necessitating regulation [1][2] Group 1: Market Trends - A diverse range of healing products and services has been introduced, from essential oils to meditation apps, catering to various emotional needs [1] - Topics related to sound healing have garnered over 3.5 billion views on a platform, while topics like spiritual healing and hypnosis have also exceeded 100 million views [1] Group 2: Consumer Behavior - Consumers are attracted not only to the products and services but also to the emotional value behind them [1] - Fragmented offerings, such as "spiritual SPA packages" and "7-day stress relief courses," simplify consumer psychological needs but lack depth in healing effects [1] Group 3: Industry Challenges - Over-commercialization and superficial healing offerings have led to a devaluation of emotional comfort, with consumers equating healing to mere consumption [1][2] - Some businesses exploit the healing concept to sell overpriced products, creating anxiety rather than alleviating it, due to the lack of quantifiable emotional value and quality standards [2] Group 4: Recommendations for Improvement - Consumers need to enhance their understanding of the essence of healing, shifting from expectations of quick fixes to a more patient approach to personal growth [2] - There is a call for policy-level regulation to establish qualification certification mechanisms, industry access standards, and strengthen market oversight to ensure product and service quality [2] - The establishment of a domestic professional association and a transparent industry credit evaluation system is suggested to help consumers improve their discernment [2]