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用低价房源引流?经纪人控诉同行不正当竞争 贝壳南京回应
Xin Lang Cai Jing· 2025-08-12 04:40
Core Viewpoint - A real estate agent from Nanjing has publicly accused a local Beike brand of engaging in unfair competition by posting fake listings online to attract clients, leading to customer dissatisfaction and complaints against legitimate agents [1] Group 1: Unfair Competition Allegations - The agent claims that some intermediaries under the Beike brand are advertising properties at significantly lower prices than their actual transaction values, misleading potential buyers [1] - For instance, a property that sells for 2 million yuan is being advertised for 1.5 million yuan, which is a tactic to collect customer contact information without actually facilitating property viewings [1] - This practice has resulted in clients feeling misled after purchasing properties at higher prices, leading them to demand refunds based on the false listings [1] Group 2: Company Response - The local Beike operations center has intervened in the situation, with personnel dispatched to the involved store to conduct interviews with the store owner and the agents responsible for the misleading listings [1] - Beike has stated that if any violations are confirmed, appropriate actions will be taken in accordance with their management regulations [1]