Core Insights - Pearson's President of English Learning and CEO of Pearson UK, Sharon Hague, emphasized China's vast education market and its role as a source of educational innovation during the 26th China International Education Conference (CACIE) [1] - The company has been a pioneer in the Chinese market, providing a wide range of lifelong learning services, including English language learning and international qualifications [1][2] - There is a growing interest in lifelong learning and skills courses beyond English language learning in China, indicating a shift in market demand [2] Group 1 - Pearson offers personalized learning experiences in China, including English language assessments and international academic and vocational qualifications [2] - The company signed a memorandum of cooperation with NetDragon Huayu Education to deepen collaboration on BTEC international certification in computer and digital technology [2] - The "Teacher AI and Digital Education Capability Enhancement Program" was launched in collaboration with the China Education International Exchange Association, aimed at improving teachers' AI application and digital teaching skills [3] Group 2 - The AI program aligns with UNESCO's "Student AI Competency Framework" and is tailored for the Chinese market, incorporating popular domestic AI technologies [4] - Pearson aims to empower teachers through scalable projects that support their development in the context of digital transformation [3][4] - The company plans to continue collaborating with Chinese partners to provide high-quality English learning solutions and support vocational education and digital education goals in China [5]