数字艺术(NFT)

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2025艺术品将开启市场黄金时代,你准备好了吗?
Sou Hu Cai Jing· 2025-08-07 07:30
Core Insights - The period from 2025 to 2030 is projected to be a golden era for the art market, driven by significant growth in China's art market and supportive policies [1][14] - China's art market is expected to dominate globally, with a transaction volume of 121,400 items and a transaction value of $6.892 billion in 2024, capturing 39.6% of the global market share [1] - The asset scale of Chinese art collections is predicted to exceed 500 trillion yuan, with an annual growth rate of 13.7%, significantly outpacing stock (4.3%) and real estate (3.5%) growth rates [1] Market Dynamics - The rise of new collectors, particularly those from the 70s and 80s, is reshaping the market, favoring contemporary and digital art over traditional forms [3] - Technological advancements, including the rise of online trading platforms and blockchain technology, are transforming art transactions, making them more accessible and secure [3][6] - By 2025, over 60% of antique transactions are expected to occur through online platforms, indicating a shift in trading methods [3] Future Trends - The integration of online and offline trading will become the mainstream model, enhancing accessibility while maintaining the unique experiences of in-person events [6] - Investment philosophies are shifting towards a focus on the intrinsic value and long-term appreciation of art, moving away from short-term speculation [6] - Art is increasingly recognized as a valuable asset allocation tool, particularly in uncertain economic conditions, due to its low correlation with traditional assets [7] Emerging Markets - Emerging markets, particularly in Asia and Africa, are gaining prominence in the global art market, driven by economic growth and cultural confidence [9] - The demand for niche segments within the art market is increasing, reflecting diverse interests and preferences among collectors [10] Digital Art - Digital art, including NFTs, is expected to remain a core growth area within the art market, with ongoing technological advancements enhancing its appeal and market size [10]