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新世界各地K11客流销售双增长,香港北都3000套住宅动工释放农地价值
Xin Lang Cai Jing· 2025-12-30 04:37
Core Viewpoint - New World Development Company is seizing opportunities in the Northern Metropolis development in Hong Kong, aiming to fully unlock the value of agricultural land and enhance its business growth through new residential projects and strong sales performance in mainland properties [1][12]. Mainland Business - The company has launched two major residential projects in the Northern Metropolis, expected to provide approximately 3,000 residential units by the fiscal year 2027, injecting growth momentum into future business [1]. - In Guangzhou, the New World Tianfu project has achieved a cumulative transaction volume of 70% in its market segment from January to November this year [10][11]. - The Shenyang project, New World Yujing, ranked first in sales revenue in the private residential market of its region, continuing its strong sales performance [11]. - Various K11 projects across the mainland are hosting engaging activities to stimulate consumer spending, such as the first dessert festival in Shenyang, which attracted over 200,000 visitors and increased traffic by 50% [5][10]. Hong Kong Business - The company holds approximately 1.4 million square meters of agricultural land reserves, with plans to convert over 185,000 square meters into buildable floor area within the next 1-2 years [12]. - Two large residential projects in the Northern Metropolis have commenced construction, including a collaboration with China Merchants Shekou Industrial Zone Holdings, which will provide around 2,300 residential units [12][14]. - The Austin Bohemian project in West Kowloon sold all 63 units on the first day of sales, with the highest price per square meter exceeding HKD 29,000 [14]. - The State Pavilion project has achieved total sales exceeding HKD 4.2 billion, with a price per square meter over HKD 540,000, setting new records [14]. Sustainable Development - New World Development has received multiple ESG awards and is committed to cultivating environmental professionals in Hong Kong, aligning with its "2030+ Sustainable Development Vision" [16]. - The company supports the release of the third version of the Hong Kong Green Building Council's Climate Change Framework, aiming for sustainable building certifications for new and existing projects by the fiscal year 2030 [16][17].