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强强联合!共促企业信用建设与品牌发展
Group 1 - The event organized by Zhongguancun Self-owned Brand Innovation Development Association focused on "Strengthening Brands, Expanding Markets, and Assisting Financing," emphasizing the importance of credit and brand building for enhancing corporate value and market resources [1][10] - Xinhua Credit's General Manager Li Wei highlighted that brand building creates trust with consumers, reducing transaction costs, and that the process of brand building is synonymous with credit building [3][10] - The representative from Beijing Intellectual Property Operation Management Co., Ltd. stated that intellectual property plays a dual role in helping Chinese companies enter international markets while defending against market protectionism [5] Group 2 - The strategic signing between Zhongguancun Brand Association and Xinhua Credit aims to leverage the association's influence and Xinhua Credit's service capabilities to enhance credit and brand development for member companies [8] - The association's founder, Gai Yuyun, emphasized the need for systematic operations around credit and trademarks to help companies enhance brand value and international influence [7][10] - The event provided actionable cooperation plans to optimize credit management systems and improve brand image, thereby assisting member companies in financing and expanding overseas market channels [10]
新华信用受邀参加中关村品牌协会沙龙活动
Group 1 - The event focused on enhancing brand value and expanding market resources through credit and brand building [1][2] - Brand building is seen as a process of establishing trust with consumers, which in turn lowers transaction costs [2] - The comprehensive credit service system provided by Xinhua Credit includes compliance risk control, brand empowerment, and market linkage [2][5] Group 2 - The founder of the Zhongguancun Association emphasized the importance of credit as a representation of brand soft power and its role in international brand influence [3] - Strategies suggested for enhancing brand influence include overseas trademark registration and organizing events for member companies at embassies [3] - A strategic partnership was formed between the Zhongguancun Association and Xinhua Credit to leverage their respective strengths for member companies' credit and brand development [5][6] Group 3 - Xinhua Credit is recognized as a professional credit information platform with unique advantages in brand, public credibility, channels, and resources [7] - The company holds a business registration for enterprise credit evaluation issued by the People's Bank of China, affirming its authoritative credit evaluation qualifications [7]