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新华保险滨州中支:三大领域着力打造全新服务模式,提升客户体验
Qi Lu Wan Bao Wang· 2025-08-22 09:20
Core Insights - The company is focusing on customer-centric service models that cover the entire lifecycle and meet diverse living needs, enhancing customer experience [1][2] Customer Rights System - The "Xinhua Zunrui" service rights system integrates five categories and 18 services, providing a comprehensive rights protection network for customers [1] - Health services range from basic health check-ups to daily health management, major illness treatment assistance, and international medical assistance, covering the entire health service lifecycle [1] - By mid-August, the company organized free high-end health check-ups for 50 "Xinhua Zunrui" customers, receiving high recognition for its professional services [1] Health and Wellness Sector - The company aims to build a leading quality community ecosystem in the health and wellness sector, with 35 quality health and wellness communities across 26 cities by July 2025, positioning itself as a leader in the insurance industry [2] - The "Wanwu Sheng Yifuyuan" community meets various elderly care needs, recognized as a "National Smart Health Elderly Care Demonstration Base" [2] Travel and Living Sector - The "Xinhua Yue" product line has expanded to 36 projects across 31 cities, offering diverse options such as seaside resorts, mountain wellness, and urban cultural experiences [2] - The projects utilize a seasonal migration model, allowing customers to choose suitable living environments based on seasonal changes, promoting a lifestyle of "living freely and enjoying life" [2] Future Directions - The company plans to enhance service offerings from mere rights protection to comprehensive lifestyle empowerment through collaboration across three key areas, contributing positively to service upgrades in the insurance industry [2]