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新潮商场成青年“新宠”,卖点是什么?
Sou Hu Cai Jing· 2025-06-13 08:52
Group 1 - The emergence of trendy shopping malls reflects the profound changes in the consumption market, particularly driven by the younger generation's demand for unique experiences and emotional value rather than just shopping [1][2] - These new shopping malls are characterized by innovative themes and diverse business models, such as bike-friendly environments and integration of local cultural elements, which cater to the "micro-vacation" needs of consumers [1][2] - The transformation from selling products to selling experiences is a strategic shift that enhances market vitality and attracts young consumers, thereby stimulating overall consumption [1] Group 2 - The interaction between trendy shopping malls and the youth demographic illustrates the robust vitality and resilience of China's consumption market, with youth driving innovation in commercial formats [2] - The rise of these shopping malls also represents a convergence of urban governance and public demand, creating unique consumer environments that fulfill community aspirations while promoting employment and regional economic growth [2] - As consumption structures continue to upgrade, more commercial entities are expected to innovate, contributing to a dynamic consumption market and supporting high-quality economic development [2]