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江苏:文旅融合“百业兴”
Core Viewpoint - The integration of culture and tourism in Jiangsu is advancing significantly, with innovative tourism models and a focus on enhancing visitor experiences through various cultural elements [1][2][3][4][5][6] Group 1: Cultural and Tourism Integration - Jiangsu has initiated the "Unlimited Space Intangible Cultural Heritage into Scenic Areas" program, recognizing 32 provincial demonstration projects to enhance visitor engagement with local culture [1] - The province has introduced the first national guidelines for small theater construction, integrating performing arts into tourism, with several projects recognized as tourism performance excellence [1] - Recent events attracted nearly 2.1 million visitors across 13 cities, generating over 11 million yuan in cultural product sales [2] Group 2: Industrial and Agricultural Integration - Jiangsu is leveraging its manufacturing strengths to create a modern cultural tourism ecosystem, with 6 national industrial tourism demonstration bases and 142 provincial industrial tourism zones [3] - The province's agricultural sector is also being integrated with culture and tourism, with over 400 million visitors and 114.4 billion yuan in revenue from leisure agriculture in 2024 [3] Group 3: Transportation and Tourism Synergy - Jiangsu has launched high-speed rail tourism trains and established the first RV camping site at a highway service area, enhancing travel experiences [4] - The province is developing a comprehensive RV camping service system, combining various travel modes [4] Group 4: Business and Event Integration - Jiangsu promotes the integration of business events with tourism, successfully hosting the Grand Canal Cultural Tourism Expo, attracting over 886,000 attendees [5] - Various high-profile exhibitions and cultural festivals are being organized to enhance tourism and cultural engagement [6] Group 5: Sports and Tourism Interaction - The "Su Super" initiative has become a platform for integrating sports events with tourism, significantly boosting local tourism during event periods [6] - Regional collaborations are being explored to enhance tourism experiences for event attendees, such as free entry to attractions for ticket holders [6]