Group 1 - The core viewpoint of the articles highlights the rising consumer interest in traditional festivals, particularly the Dragon Boat Festival, which is driving new consumption dynamics in the tourism sector [1][2][3] - The integration of cultural heritage into tourism experiences is creating unique attractions, with local customs being transformed into participatory activities that enhance cultural appeal [2][3] - Data from various travel platforms indicate a significant increase in searches related to Dragon Boat activities, with a 270% increase in "dragon boat" keyword searches and a 216% increase in "dragon boat base" searches [2] Group 2 - The trend of local and short-distance travel is prominent during the Dragon Boat Festival, with high-speed rail and self-driving being the preferred modes of transportation [3][4] - The demand for regional culinary experiences is emerging as a new motivation for travel, with specific local delicacies attracting visitors to various regions [5] - Overall, the tourism market is showing steady growth, with local and surrounding travel accounting for 50% of bookings and a 23% year-on-year increase in surrounding travel reservations [3][4]