Group 1 - The core idea of the article emphasizes the importance of high-quality events in shopping centers to attract consumers and enhance their shopping experience [2][3] - Shopping centers in Shenzhen hosted 53 premiere and exclusive events in Q2 2025, showcasing a variety of brands and products [11][12] - These events serve to create emotional connections with consumers, stimulating their interest and encouraging purchases [3][6] Group 2 - High-quality premiere events can significantly enhance the image and recognition of shopping centers, showcasing their unique style and innovation [5][6] - Collaborations with well-known brands or popular IPs for these events can leverage their influence to boost the shopping center's profile and achieve mutual benefits [6][8] - Engaging events can extend consumer dwell time in shopping centers, leading to increased spending and higher sales [6][7] Group 3 - Premiere events provide opportunities for commercial innovation, allowing shopping centers to explore new business models and operational strategies [7] - Successful events can become city landmarks, enhancing the city's cultural development and attracting tourism and investment [8] - The events primarily focus on retail, dining, entertainment, and cultural arts, catering to consumers' emotional and experiential needs [14][21] Group 4 - The majority of the events were centered around beauty, fashion, and sports brands, with a notable presence of cultural and entertainment activities [14][31] - Various unique events, such as the "Starbucks Mayday Theme Store" and "Need! Micro-drunk Paradise," were well-received and widely discussed on social media [34][36] - The events not only provided fresh content for consumers but also enhanced the overall commercial vitality and competitiveness of the city [14][21]