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江苏展区“新三样”斗艳长三角文博盛会
Xin Hua Ri Bao· 2025-11-21 00:36
Core Insights - The sixth Yangtze River Delta International Cultural Industry Expo opened on October 20, showcasing Jiangsu's cultural industry achievements under the theme "Optimizing Cultural Products and Services Supply to Empower Economic and Social Development" [1] Group 1: Jiangsu Exhibition Highlights - The "Su Chao" themed exhibition area attracted significant attention, featuring a semi-circular display of "Su Chao" team uniforms and cultural creations [2] - The exhibition presented "Su Chao" influence through three aspects: promoting cultural tourism consumption, showcasing "Su Chao" IP, and interactive experiences [2] - "Su Chao" combined with cultural tourism utilized digital content and interactive installations to demonstrate its innovative practices in integrating culture and tourism [2] Group 2: Technological Innovations - The "Digital Engine" section displayed new products and content from 28 companies in digital audio-visual, digital media, digital publishing, and smart equipment [3] - Notable products included the world's first HDR10 supporting AR glasses and a professional bone conduction headset [3] - Jiangsu's technology companies showcased advancements in sports event intelligence and interactivity, such as a guide robot and a football defense robot [3] Group 3: Cultural Trends - The "National Trend New Wind" section highlighted the integration of traditional crafts with modern aesthetics, featuring new products from 23 companies [4] - Cultural IPs like "Kapi Bawa Little Yellow Dolphin" and "Nono Dog" were showcased, reflecting the popularity of these brands among younger demographics [4] - The exhibition aligned with Jiangsu's three-year action plan for high-quality development in the digital cultural industry, featuring 73 participating companies, with over 72% being first-time exhibitors [4]