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景区二次消费项目
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五一“穷游”的人,就该被吐槽吗?
Hu Xiu· 2025-05-08 01:17
Group 1 - The core viewpoint of the article highlights that the domestic tourism market during the May Day holiday showed a significant increase in visitor numbers, but the per capita spending of tourists at scenic spots has drastically declined [2][10][12] - Many operators of scenic spots reported that despite an increase in visitor numbers, the average spending per visitor has dropped significantly, with some reporting figures as low as 7 yuan for food and almost no additional spending [4][6][8] - The overall trend indicates that the average domestic tourism spending during the May Day holiday was 574 yuan, still below the 603 yuan recorded in 2019, which reflects a persistent low in consumer spending [12][13] Group 2 - The rise of "budget travel" has become a new trend, with tourists opting for low-cost options, such as sleeping in fast-food restaurants, indicating a shift towards more rational and normalized tourism spending behavior [14][15][17] - Operators believe that the decline in spending is a reflection of changing consumer behavior rather than an abnormality, as tourists are now more selective about their expenditures [18][23] - Scenic spot operators are encouraged to rethink their strategies to enhance visitor spending, with suggestions including reducing transportation costs and issuing more tourism vouchers to stimulate demand [23][24] Group 3 - The article emphasizes that the tourism consumption habits are undergoing significant changes, with increased frequency of travel but shorter distances, lower spending but higher quality expectations, and a shift from sightseeing to experiential travel [25][26] - Operators are urged to focus on improving the quality of their products, experiences, and services to attract more spending from tourists, as the current offerings are perceived as insufficient [26][27][28]