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火山引擎携手三星共拓智能终端体验边界
Cai Fu Zai Xian· 2025-06-17 07:35
Core Insights - The integration of AI technology into smart terminals is transforming user experiences, with a focus on image generation and multimodal interaction as key competitive differentiators in the industry [1][5][6] - Samsung and Volcano Engine are collaborating to enhance AI visual capabilities and optimize multimodal assistants, aiming to innovate user interaction experiences [1][3] Group 1: AI Visual Capabilities - The "Smart Drawing Portrait" feature was jointly launched by Samsung and Volcano Engine in July 2024, enhancing AI content service capabilities [1] - The "Drawing Assistant" app, introduced in February 2024, utilizes stylized image processing technology to expand users' creative possibilities [1][2] Group 2: User Empowerment in Creation - The emergence of AI-generated images is lowering the barriers to creation, shifting users from "viewers" to "creators" [2] - The "Drawing Assistant" app supports various functionalities, allowing users to create images through simple doodles or text descriptions, thus providing professional-level post-creation capabilities [2] Group 3: Enhanced Interaction Experience - The collaboration between Samsung and Volcano Engine has led to the introduction of the "Bixby" voice assistant, which enhances AI content services by providing timely and accurate information based on user queries [3] - The integration of AI technologies allows smart terminals to serve as both creative canvases and intelligent partners, significantly enriching user experiences [5][6] Group 4: Market Position and Future Outlook - Volcano Engine holds a 46.4% market share in China's public cloud model service call volume, leading the industry [6] - The expectation is for Volcano Engine to drive the evolution of smart terminals from "AI assistance" to "AI co-creation," enhancing user interaction and creativity [6]