Workflow
暑期旅游预订服务
icon
Search documents
暑期出游热潮来袭:家庭出游更青睐小众目的地,这些城市最火
Di Yi Cai Jing· 2025-06-27 13:22
Group 1 - The summer travel market is experiencing a significant surge in bookings, with total travel participants increasing by over 35% year-on-year, and outbound travel bookings rising by 60% [1] - The graduation travel segment is characterized by a trend towards short, frequent trips that combine both short and long-distance travel, with a focus on emotional value and unique experiences [3] - Family travel, particularly parent-child trips, is a major driver of summer travel, accounting for over 40% of bookings on platforms like Tuniu [3] Group 2 - There is a notable increase in demand for in-depth travel products, with popular themes including traditional culture, summer retreats, and seaside leisure [4] - The outbound travel market is witnessing explosive growth, with a double-digit increase in visa application orders compared to last year, reaching a three-year peak [5] - Family-oriented travel is a prominent theme this summer, with a 16% year-on-year increase in family visa applications, making up 22% of total visa orders [5] Group 3 - Popular outbound destinations include Italy, Norway, and Germany, with visa application volumes for these countries increasing by over 80% [5] - Traditional Asian destinations like Japan and South Korea remain popular, with the top ten countries for visa applications including the USA, Australia, and Canada [5] - Visa facilitation measures, such as New Zealand's new entry policy for Australian travelers, are expected to boost travel interest in the Australia-New Zealand region, with a 41% increase in visa applications for Australia [6]
途牛:暑期出境游预订热度领涨 境内游预订高峰将至
Xin Hua Cai Jing· 2025-06-17 11:49
Group 1 - The core viewpoint of the articles highlights a significant increase in travel bookings for the summer of 2025, with overall bookings up over 35% compared to the same period last year, and outbound travel bookings increasing by 60% [1] - Popular domestic travel themes include traditional cultural tours, summer retreats, and seaside leisure trips, with destinations like Beijing, Sanya, and Shanghai being favored by travelers [1] - Notable growth in bookings for specific domestic destinations includes Xiamen with over 150% increase and Haikou with 127% increase compared to last year [1] Group 2 - The graduation travel market is characterized by a trend of "short-distance high frequency" and a combination of short and long trips, with a focus on emotional value and unique experiences [2] - Popular destinations for graduation trips include Shanghai, Beijing, and Guangzhou, with attractions such as theme parks and cultural venues being highly sought after [2] - Family travelers represent nearly 40% of the summer travel market, with a focus on destinations like Beijing and Sanya, primarily engaging in theme park and historical cultural tours [2]