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从草根经济到特色产业 江西樟树金属家具俏销海外
Zhong Guo Xin Wen Wang· 2025-09-07 11:07
Group 1 - The metal furniture industry in Zhangshu, Jiangxi Province, has evolved from small workshops in the 1980s to a significant sector, now recognized as the fourth major industry in the region after medicine, liquor, and salt [1][2] - The industry has achieved a domestic market share of approximately 45% in niche segments such as safes and mobile shelving, supported by government policies and recognition as a "China Metal Furniture Industry Base" [1][2] - Companies like Jiangxi Baigang Metal Products Co., Ltd. have successfully penetrated overseas markets, with exports to countries like the United States, Singapore, and Saudi Arabia, focusing on personalized product development to meet diverse customer needs [2] Group 2 - The metal furniture market is experiencing saturation due to characteristics such as government procurement and long usage cycles, leading to challenges like product homogeneity and overcapacity [2] - Zhangshu has 40 enterprises registered for foreign trade, with a reported export value of $1.341 million in the first half of 2025, marking a year-on-year increase of 32.2% [2] - Companies are shifting focus from traditional sales methods to innovative strategies for international expansion, adapting products to suit different regional preferences [2]