枣花蛋糕
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北京稻香村首推“京味西点”
Bei Jing Shang Bao· 2025-11-23 11:14
Core Viewpoint - Beijing's time-honored brand, Daoxiangcun, is innovating by launching a new series of Western-style pastries, integrating traditional Chinese flavors with modern techniques to attract consumers [2] Group 1: Product Launch - Daoxiangcun has introduced the "Daotian Diary" series of Western pastries, featuring products like fluffy cakes and mousse that have garnered consumer attention [2] - The first batch of new products is available at Daoxiangcun's 15th store and three zero stores in Beijing [2] Group 2: Product Innovation - The new series combines traditional Chinese flavors with modern pastry-making techniques, resulting in over ten unique products [2] - An example is the date flower cake, which maintains the classic shape of date flower pastry, decorated with black chocolate and filled with strawberry puree and date cake, showcasing innovation in Beijing-style pastries [2] Group 3: Brand Strategy - Daoxiangcun has revived the "Daotian Diary" name for its pastry series, aiming to create new products that reflect Beijing's culinary characteristics and demonstrate the brand's innovation and vitality [2] - The company plans to continue developing new Western-style pastries and expand availability across more stores, offering consumers a new taste experience that blends Beijing flavors with Western pastries [2]