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南农晨读 | 食养肇庆 南药生香
Nan Fang Nong Cun Bao· 2025-11-16 05:34
Group 1 - The training program for high-quality development of family farms in Guangdong focuses on building brands, expanding channels, and integrating e-commerce and cultural tourism [3][5][6] - The program aims to reshape the production and management mindset of family farms, providing them with the necessary skills to thrive in the market [4][6] Group 2 - The promotional event for "Wanlv Heyuan Tea Oil" in Shenzhen highlighted the launch of new deep-processing products and established partnerships for brand promotion [8][10][11] - The event signifies the beginning of a new journey for Heyuan tea oil as it seeks to penetrate the Greater Bay Area market [12] Group 3 - The fifth China Xinjiang Specialty Fruit and Nut Products Expo in Guangzhou showcased over 850 products, attracting 306 companies and promoting the "Xinjiang products southward" initiative [14][15][17] - The event aims to strengthen cooperation between Guangdong and Xinjiang, enhancing the visibility of Xinjiang's agricultural products [16][17] Group 4 - A training session on new material packaging for preserving Lianzhou vegetable heart was conducted, sharing the latest advancements in packaging technology [20][22] - The training aims to enhance the preservation efficiency of Lianzhou vegetable heart, reducing losses in the supply chain [21][22] Group 5 - The national grain and oil industry expo in Changsha featured high-quality products from Qingyuan, including specialty rice and soybeans, attracting significant interest from buyers [30][32][34] - The expo emphasizes the importance of high-quality development in the grain and oil sector, aligning with national agricultural goals [32][33] Group 6 - The promotion of "Chinese native chicken" at the 15th National Games in Yunfu showcased local agricultural products, enhancing the region's visibility and economic potential [37][39][41] - The event highlighted the integration of sports and local cuisine, promoting the "Eat in Guangdong" experience [40][41] Group 7 - The direct supply of fresh peppers from Tianyang to the Greater Bay Area demonstrates the efficiency of the supply chain and the collaboration between Guangdong and Guangxi [44][48] - This initiative aims to streamline the distribution process, ensuring fresh produce reaches consumers quickly [46][48] Group 8 - The "order class" training program in Tianyang addresses employment challenges by providing skills training that leads to immediate job placements [50][52] - This initiative reflects the efforts to enhance local employment opportunities through targeted training programs [51][52] Group 9 - A strong cold air mass is expected to impact Guangdong from November 17, leading to significant temperature drops across the region [54][56][58] - The forecast indicates a temperature decrease of 6-10 degrees Celsius, with potential rain and strong winds [56][59]
河源108万亩山茶林丰收!全产业链开发书写“绿富双赢”新篇章
Nan Fang Nong Cun Bao· 2025-11-11 11:01
Core Viewpoint - The article highlights the successful development of the oil tea industry in Heyuan, Guangdong, showcasing its potential for economic growth and brand establishment in the Greater Bay Area market. Industry Overview - Heyuan has 1.08 million acres of oil tea plantations, making it the largest in Guangdong, accounting for over one-third of the province's total area [5][6] - The comprehensive output value of the oil tea industry in Heyuan is projected to exceed 3.5 billion yuan by 2024, positioning it as a key pillar for rural revitalization [6][7] Brand Development - The upcoming promotional event for Heyuan mountain tea oil in Shenzhen aims to enhance brand visibility and market integration [8][10][12] - The local government supports brand building and encourages technological innovation through policies and financial incentives [61][62] Technological Advancements - Recent investments of 730 million yuan have been made to improve oil tea cultivation and processing technologies, significantly increasing oil yield per acre by nearly three times [29][32] - The integration of traditional methods with modern technology is being pursued to enhance product quality and market appeal [20][40][44] Product Diversification - The oil tea industry has expanded from producing edible oil to a diverse range of products, including cosmetics and health supplements, with 16 large-scale processing companies operating in the region [51][52] - Innovative products such as organic tea oil lipsticks and herbal shampoos are being developed to cater to modern consumer preferences [53][54] Market Expansion - The establishment of a comprehensive marketing system aims to enhance sales channels and brand influence, facilitating deeper connections with distributors and e-commerce platforms in the Greater Bay Area [87][91][92] - The integration of the oil tea industry with tourism and cultural sectors is being explored, with several demonstration projects attracting significant visitor numbers [70][72] Policy Support - The local government has implemented various action plans to promote high-quality development in the oil tea sector, including the creation of new plantations and the improvement of existing ones [75][76][78] - Financial support mechanisms, such as the "oil tea loan" initiative, have been introduced to stimulate industry growth and mitigate risks [83][84]