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探索乡村创业新路径!广东兴乡青年创业真人秀《闪亮的青村》第二季开播
Nan Fang Nong Cun Bao· 2025-12-31 13:33
Core Viewpoint - The second season of the youth entrepreneurship reality show "Shining Youth Village" has launched, highlighting the trend of young people returning to rural areas for entrepreneurship and employment, supported by the Guangdong "Hundred-Thousand-Million Project" [1][10][49]. Group 1: Youth Entrepreneurship Trends - The Guangdong "Hundred-Thousand-Million Project" has entered its fourth year, making the eastern and northern regions of Guangdong increasingly attractive for youth entrepreneurship and employment [2][3]. - By February 2025, over 12 million individuals are expected to return to rural areas for entrepreneurship, with a significant proportion being young people under 35 [13][14]. - The project has cultivated over 100,000 "youth revitalization" participants, establishing a comprehensive support system that includes training, resource matching, funding support, and media empowerment [4][15][16]. Group 2: The Role of "Shining Youth Village" - The second season of "Shining Youth Village" attracted thousands of young applicants, with 18 quality projects making it to the finals, competing for 5 million yuan in funding [8][9]. - The show serves as a platform for young entrepreneurs to redefine rural revitalization, showcasing innovative projects that transform traditional agricultural practices [25][26]. - The program aims to create a sustainable "youth revitalization ecosystem," moving from isolated support to a more systematic and ecological approach [42][43]. Group 3: Innovative Projects and Success Stories - Participants in the second season are showcasing creative ideas, such as integrating traditional food with modern trends and utilizing technology in agriculture [31][32][36]. - Successful case studies from the first season include projects that significantly increased village incomes and transformed local economies [27][28][29]. - The program emphasizes the shift in perception of rural youth from mere laborers to innovative entrepreneurs and leaders in their communities [20][36].
“媒体+”助“云上陆茶”对接粤港澳大市场
Nan Fang Nong Cun Bao· 2025-12-17 11:06
Core Viewpoint - The "Cloud Tea from Lu" promotional event aims to connect the tea industry of Lu County with the Guangdong-Hong Kong-Macao Greater Bay Area market, showcasing the region's unique ecological tea products and fostering direct communication between producers and buyers [2][5][52]. Group 1: Event Overview - The promotional event "Cloud Tea from Lu, Enjoy the Bay Area" was held on December 17, organized by Southern Rural News, Guangdong Tea Industry Association, and Lu County Tea Association [2]. - The event took place at Zhu Ying Square in Guangzhou, featuring over ten key tea enterprises from Lu County presenting their main products to buyers, industry experts, and the public [3][4]. - The event utilized a "media + support" resource integration model to create an efficient platform for connecting local specialty industries with the Greater Bay Area market [5][26]. Group 2: Industry Development - Lu County's tea industry has become a core pillar of the county's implementation of the "Hundred Million Thousand Project," with a projected comprehensive output value of 460 million yuan and a tea garden area of 31,000 acres by 2024 [8][9]. - The tea products from Lu County have received multiple awards in provincial and municipal tea competitions, indicating strong market and professional recognition [10][12][13]. - The region boasts a unique ecological environment with a forest coverage rate of 73.04%, favorable climate conditions, and rich soil, contributing to the high quality of Lu tea [15][16]. Group 3: Competitive Advantages - The president of Lu County Tea Association highlighted eight key advantages of the tea industry, including ecological foundation, variety genetics, planting standards, processing techniques, cultural heritage, brand reputation, and industry prospects [17][18]. - Six tea enterprises in the county have received provincial-level ecological tea garden certification, promoting ecological planting and "zero pesticide residue" management to ensure the health and safety of tea products [19][20]. Group 4: Market Engagement - The event served as a practical example of a collaborative mechanism involving government guidance, market operations, and social participation, with the media playing a crucial role in connecting resources and building platforms [30][33]. - Southern Rural News leveraged its media channels to effectively connect external buyers and channel distributors with Lu County's tea industry, facilitating direct dialogue between producers and consumers [34][35][36]. - The atmosphere at the negotiation and exhibition area was lively, with Bay Area buyers and citizens showing strong interest in various Lu tea products [41]. Group 5: Future Sustainability - The competitiveness of Lu tea is rooted in ecological preservation and is enhanced by technological and cultural empowerment [45]. - Lu County is adopting modern agricultural practices, including the introduction of experts and advanced techniques to improve tea quality and efficiency [46][48]. - The tea industry is also innovating by offering modern products that cater to diverse consumer preferences, integrating traditional tea culture into contemporary lifestyles [50][51].
揭阳揭西:解锁现代农业发展“密码”
Nan Fang Nong Cun Bao· 2025-09-10 13:05
揭阳揭西:解锁 现代农业发 展"密码"_南方 +_南方plus 流转灭荒啃"硬骨头",科技赋能荒田变"粮仓" 走进揭西县棉湖 镇甲埔村的百亩 稻田,植保无人 机正穿梭于绿浪 间精准施药,不 远处的农机正在 轰鸣作响,一幅 科技农耕图景跃 然眼前。这正是 揭西县扛稳粮食 安全责任、推动 农业现代化的生 动缩影。 "以前地块零碎 又撂荒,种粮收 益低,没人愿意 植保无人机在千 亩稻田上空轰 鸣,直播间里油 柑果"秒光",游 客在番薯园里笑 声不断……当 下,在揭西县, 一幅科技赋能、 产业兴旺的现代 农业新图景正生 动铺展。作 为"百县千镇万 村高质量发展工 程"的生动实 践,揭西县以土 地流转破题、科 技赋能增效、电 商聚力拓市, 2024年农业总产 值突破53亿元, 土地流转率跃升 至54.87%,培育 出3个全国名特 优新农产品,走 出一条山区县城 乡融合发展的特 色路径。 干,再加上一些 地块位置偏远、 灌溉基础设施不 完善,耕种不 便,这些因素共 同导致土地撂荒 多年。"种植户 王大哥向记者讲 述着曾经的甲埔 村。耕地碎片 化、撂荒等难题 曾是揭西农业的 顽疾,也是乡村 振兴必须跨越的 第一道坎。面对 ...