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“捡漏”豪宅别墅,高端客群角逐法拍市场
第一财经· 2025-06-17 10:11
Core Viewpoint - The real estate auction market in China shows uneven heat, with a decline in overall auctioned properties and transaction amounts, yet high-end villa properties are experiencing significant demand and high premium transactions [1][7][9]. Summary by Sections General Market Overview - In the first five months of 2025, the total number of auctioned properties in China reached 324,000, a year-on-year decrease of 0.78%. The total transaction amount was 101.69 billion, down 20.3% compared to the previous year [7]. - The auction market is characterized by frequent occurrences of "discounted" and "failed auctions" due to the complex nature of the properties involved [3]. High-End Villa Market - High-end villa properties, particularly in core cities, are witnessing a unique market trend with frequent high premium transactions. For instance, a villa in Guangzhou sold for 40.336 million, with a premium rate exceeding 175% [3][4]. - In Shanghai, a pair of villas sold for 270 million, achieving a record price of over 500,000 per square meter, indicating strong demand for premium properties [5]. Factors Driving Demand - The demand for high-end properties remains robust despite fluctuations in the overall real estate market. High-income individuals and companies seeking to improve living conditions or invest in real estate are driving this demand [1][9]. - The scarcity of high-quality properties in prime locations, coupled with the unique characteristics of villa products, makes them particularly attractive to buyers [10]. Market Dynamics - The auction market for high-end properties is influenced by the limited supply of such assets, especially in first-tier cities where land is scarce and demand is high [9][10]. - Recent policy adjustments have shifted the market focus towards diverse housing needs, allowing villa products to regain competitiveness in the high-end market [10].
高端客群角逐法拍市场,豪宅别墅最受青睐
Di Yi Cai Jing· 2025-06-17 07:02
法拍房市场热度冷热不均。今年前五个月,全国各类法拍房源挂拍数量累计32.4万套,同比下降 0.78%;总成交金额1016.9亿元,同比下降20.3%。 但在这一"折价"、"流拍"屡见不鲜的市场中,有类房源却热度不减,频繁出现高溢价成交案例,那就是 豪宅中的别墅类产品。不管是在楼市"高地"上海,还是其他省会城市,均出现较稀缺的法拍别墅房源溢 价成交的案例。 "尽管房地产市场存在波动,但对于高端房产的需求始终存在。一些高收入人群有改善居住条件的需 求,或者企业有投资不动产的需求,这些需求推动了高价资产的成交。"中指研究院高级分析师张晓飞 告诉第一财经。 法拍房中的特殊选手 法拍房,即"法院拍卖房产",指因债务人未履行法律义务而被法院强制拍卖的房产。因低于市场价起 拍,法拍房被视为"捡漏"之地,不过因房源性质复杂、拍后腾退执行困难等原因,"折价"、"流拍"等现 象在法拍房市场中屡见不鲜。 近年来,我国法拍房市场整体规模攀升,虽然市场冷暖不均,但有一类房源走出了独立行情,那便是核 心城市的优质豪宅资产,大平层、"别墅类"产品更是受"捡漏者"的欢迎。 6月12日,广州珠江新城的豪宅凯旋新世界广粤尊府,有法拍房成交引发市 ...