Group 1 - Thailand is celebrating the 50th anniversary of diplomatic relations with China by launching various tourism products aimed at attracting Chinese tourists [1] - The "Sawasdee, Hello" tourism promotion campaign was initiated to strengthen Thailand-China relations and enhance Thailand's image among Chinese tourists, focusing on five key experiences: leisure, luxury, health, sports, and family tourism [1] - Numerous activities targeting Chinese tourists are planned from September to December, including special promotions coinciding with the Mid-Autumn Festival [1] Group 2 - Thai cinema has played a significant role in promoting tourism, with plans to produce more location-based films and organize reality shows to showcase tourist attractions [1] - The Thai government is enhancing tourist safety by equipping tourism police with advanced technology and ensuring comprehensive surveillance coverage across the country [2] - To better serve Chinese tourists, the tourism emergency hotline has added Chinese language services, and road and tourism facilities have increased Chinese signage [2]

Group 1 - The Thai tourism sector is proposing an investment of 35 billion Thai Baht (approximately 7.7 billion RMB) to address issues related to the decline in international tourist numbers, particularly from China [1] - In the first four months of 2025, the number of international tourists in Thailand has slightly decreased, with Chinese tourists down by 30% compared to the same period last year [1] - Concerns over safety in Thailand are significantly affecting the willingness of Chinese tourists to travel, which is impacting the charter flight business and could also affect regular flights [1] Group 2 - If the current trend continues, the number of Chinese tourists visiting Thailand in 2025 could drop to between 4 million and 5 million, even with strong growth from European and Middle Eastern markets [1] - The Thai Ministry of Tourism and Sports and the Tourism Authority of Thailand are preparing to submit a proposal to the cabinet for substantial financial support, focusing on three key initiatives [1] - One initiative includes a "joint promotion" plan with airlines targeting the Chinese market, aiming to ensure charter flight occupancy rates reach at least 85% [1] Group 3 - In addition to the key measures, the Tourism Authority of Thailand plans to host an event in late May 2025, inviting 500 travel agency representatives, media, and influencers from China to experience Thai tourism products [2] - A "2025 Thailand Tourism Trade Fair" will be held in Chiang Mai from June 4 to June 6, focusing on attracting representatives from the Chinese market [2]