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三年全渠道销售目标1000亿元 京东与海信达成战略合作协议
Sou Hu Wang· 2026-02-14 07:36
Group 1 - JD and Hisense have signed a strategic cooperation agreement with a target of achieving 100 billion yuan in sales over the next three years through online and offline channels [1] - JD's extensive online and offline channel resources are crucial for Hisense's performance growth, with plans to establish over 100 "JD-Hisense co-branded stores" and conduct more than 8,300 joint exhibitions nationwide by 2025 [3] - Hisense is expected to maintain strong growth across multiple product categories, leading the market in 100-inch TVs and enhancing its brand presence through collaborative marketing efforts with JD [5] Group 2 - The partnership will focus on high-end product offerings, marketing collaboration, and channel integration, aiming to accelerate the development of high-end RGB-MiniLED TVs, laser TVs, and gaming TVs [5] - Both companies will leverage immersive experiences and integrated services to enhance consumer engagement and brand recognition for Hisense products [5] - The goal is to steadily progress towards the 100 billion yuan target over the next three years by solidifying their competitive advantages [5]