Core Insights - The global laundry products market is projected to reach a volume of 33,845.5 thousand tons in 2024, with an average price of $2.26 per kilogram [1] - The market is expected to grow at a compound annual growth rate (CAGR) of 2.5%, reaching a size of $89.44 billion by 2031 [1] Market Overview - The main drivers of the laundry products market include increased consumer awareness of hygiene, convenience, and garment care, along with rising disposable incomes and accelerated urbanization [1] - The demand for premium detergents, eco-friendly formulations, and innovative product forms (such as laundry pods, liquid detergents, and concentrated powders) is on the rise [1] Market Segmentation - Detergents currently dominate the market, accounting for approximately 69.0% of the total market share [9] - Home use is the primary application segment, representing about 60.3% of the demand [12] Key Players - Major manufacturers in the global laundry products market include P&G, Unilever, Henkel, Kao, Liby, Nice Group, Church & Dwight, Blue Moon, Colgate, and Clorox [7] - The top ten manufacturers hold around 54.0% of the market share in 2024 [7] Driving Factors - Urbanization and the expansion of the middle class in emerging economies are driving demand for modern household products, including laundry detergents [15] - The increasing penetration of washing machines, particularly in developing countries, is a significant factor driving the need for compatible detergents [15] - Modern consumers prefer convenient and premium detergents, with liquid detergents and pods gaining popularity over traditional powders [16]