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当“快穿”遇见慢生活:一场直播解锁大女主的悦己哲学
凤凰网财经· 2025-09-11 12:30
Core Viewpoint - The article emphasizes the importance of "slow living" in a fast-paced urban environment, showcasing how Haier's products can transform mundane household tasks into moments of personal enjoyment and relaxation through technology [1]. Group 1: Event Overview - The event featured a competition titled "Haier New Voice Wave," where contestants showcased Haier's products in various home scenarios, highlighting the integration of technology into daily life [1][3]. - The competition format was a "five into two" elimination round, judged by a panel from diverse backgrounds, including brand representatives and media personalities, focusing on both technical and emotional aspects of the performances [3]. Group 2: Contestant Performances - Contestant Gong Yatao portrayed a high school teacher under stress, benefiting from the Haier Mairang Sleep Fresh Air Conditioner, which provided a quiet and comfortable sleeping environment, allowing her to recharge effectively [4][7]. - Liu Hongli, a contestant with a background in electrical engineering, presented the Haier Mairang X11 Wash-Dry Set, emphasizing its UV function that gives clothes a "sunshine scent," enhancing the daily experience of wearing freshly cleaned clothes [9]. - Chen Sicheng, a stand-up comedian, used Haier's smart home features to create a comforting atmosphere during a creative slump, illustrating how technology can provide emotional support [11][14]. - Contestant Yu Jiatong highlighted the convenience of the Haier Mairang Gas Water Heater, which offers instant hot water, addressing the needs of busy professionals [15][17]. - Bian Yuxuan creatively integrated her role as a radio host into a dating scenario, using various Haier products to enhance the quality of life for her potential partners, showcasing the brand's versatility [20]. Group 3: Outcomes and Future Prospects - The performances led to the advancement of Bian Yuxuan and Chen Sicheng to the national top 13, earning them a chance to compete in the finals in Qingdao [21]. - The contestants' experiences with Haier products illustrated the emotional value derived from the combination of technology and aesthetics, aligning with the current trend of prioritizing personal well-being and satisfaction in daily life [20].