Core Viewpoint - CITIC Bank Zhengzhou Branch successfully launched a "Consumer Scenario Loan" to support a private enterprise participating in the "old-for-new" program for 3C digital consumer products, enhancing financial services and aligning with enterprise needs [1] Group 1: Business Development - The "Consumer Scenario Loan" was tailored for a mobile phone brand's regional distributor in Henan, focusing on the 3C digital product consumption sector [1] - The implementation of the loan coincided with the release of consumer subsidy policies, leading to a rapid increase in the enterprise's product sales and a corresponding rise in short-term funding needs [1] Group 2: Financial Strategy - CITIC Bank Zhengzhou Branch formed a joint team of customer managers, product managers, and credit review managers to conduct on-site research and develop a customized financing solution based on sales data [1] - The launch of the "Consumer Scenario Loan" reflects CITIC Bank's proactive response to policies aimed at boosting consumption [1] Group 3: Future Plans - CITIC Bank Zhengzhou Branch plans to continue focusing on segmented customer groups within the large consumption industry to contribute to consumption upgrades through financial support [1]