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渤海银行以金融活水精准滴灌消费市场 多举措滋润烟火人间
Zhong Jin Zai Xian· 2025-07-25 07:56
Core Viewpoint - Financial institutions are actively working to boost consumption by providing various financial products and services, following the guidelines set forth in the "Guiding Opinions on Financial Support for Boosting and Expanding Consumption" [1][2] Group 1: Financial Support Measures - The "Guiding Opinions" outline 19 key measures across six areas to enhance consumption capacity and optimize the consumption environment, providing strong financial support for economic development [2] - Bohai Bank is enhancing its role as a primary channel for credit support by optimizing consumer loan products and launching the "Bohai E-loan Gold Leader Loan," which features revolving use and flexible repayment options [2][3] Group 2: Targeted Consumption Support - Bohai Bank is focusing on key consumption areas such as goods, services, and new consumption trends, implementing precise financial support strategies [3] - The bank has established a financial service area in JD Mall, collaborating with JD Group to create a consumption ecosystem and offering a one-stop service experience [3] Group 3: Community Engagement and Digital Integration - Bohai Bank is targeting community needs by focusing on three main areas: elderly care, child-rearing, and lifestyle services, enhancing local consumer experiences through group purchases and customized activities [4] - The bank is leveraging digital platforms, such as the "Bohai Hui" online service, to integrate financial services with daily life, addressing various consumer needs [4] Group 4: Strategic Alignment with National Goals - The initiatives by Bohai Bank align with national strategies to expand domestic demand and stabilize growth, aiming to create a virtuous cycle where financial support drives consumption, which in turn stimulates economic growth [4]