潮汕民俗旅游体验
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年轻人花式参与,潮汕民俗“破圈”点亮旅游经济
2 1 Shi Ji Jing Ji Bao Dao· 2025-10-10 12:39
Core Insights - The Mid-Autumn Festival in Guangdong's Jieyang has become a significant cultural event, attracting tourists to experience traditional customs like the tower-burning ceremony, which has evolved from a local entertainment activity to a major tourist attraction [1][4][6] Tourism Growth - During the National Day holiday from October 1 to 8, Jieyang received 1.8177 million visitors, a 10.15% increase compared to the previous year, with overnight visitors increasing by 33.66% to 775,200 [2][6] - The rise in tourism is attributed to the unique local customs and the growing interest among young people in experiencing local cultures rather than just visiting popular tourist spots [6][7] Cultural Activities - The tower-burning ceremony involves extensive preparation, with local villagers constructing brick towers and organizing various cultural performances, enhancing the festive atmosphere [3][6] - This year, Jieyang organized 89 intangible cultural heritage activities during the holiday, showcasing local traditions like the Yingge dance, lion dance, and Chao opera, providing immersive cultural experiences for visitors [6][7] Infrastructure and Recognition - The renovation of Jieyang's ancient city was completed before the holiday, featuring a historical cultural district that hosted a variety of cultural events, attracting over 500,000 visitors in the first five days of the holiday [7] - Jieyang's recognition as a tourist destination is increasing, with significant growth in flight searches and passenger services, marking it as one of the cities with the highest increase in domestic flight searches during the holiday [7]