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春节档较去年下滑40%
3 6 Ke· 2026-02-24 01:51
(历年春节档市场表现) 从历史数据来看,今年春节档表现可谓是全面崩盘,是自上而下多维度的崩盘。头部电影乏力,未能拥有史诗级驱动市场的能量,后面的种子则是相继拉 胯,中坚力量完全垮掉,尾部项目直接未能上得了桌面,上映几天便草草收场。在片单薄弱的情况下,春节档完全如同预期一般扑街了。 横向对比来看,去年《哪吒2》天神下凡,取得了横扫全球的惊人壮举,助力春节档8天拿到惊人的94亿+,日均票房达到了夸张的13.55亿。哪怕相对薄弱 的2024年,也是在《热辣滚烫》、《飞驰人生2》的双核驱动下,共同斩获了80亿+的体量,日均票房维持在10亿的水平线之上。包括2023年《满江红》 跟《流浪地球2》的角逐,也是将大盘带到了不错的高度。 令人尴尬的是,尽管今年春节档电影票房不佳,但场次却创下了新高,在如此海量的排场情况下,依然无法吸引观众进场,那么只能证明片单的不足了, 配合经济和消费尚未回暖,导致了今年头部虹吸效应依然明显,腰部及以下项目均遭受不同程度影响。 今天,春节档正式告一段落。 关于春节档的统计,从严苛的春节档定义来看,它应该是从大年初一至大年初七,今年这7天累计票房拿到56.8亿+,最终不出意料完成了一波史诗级的 ...
影视股早盘走高 1月全国电影票房破10亿元 春节档关注持续升温
Zhi Tong Cai Jing· 2026-01-12 03:57
Core Viewpoint - The entertainment stocks are experiencing an upward trend, with significant gains observed in companies like Damai Entertainment and Maoyan Entertainment, driven by a strong box office performance and upcoming film releases [1] Group 1: Stock Performance - Damai Entertainment (01060) has increased by 6.98%, trading at 0.92 HKD [1] - Maoyan Entertainment (01896) has risen by 4.29%, trading at 7.29 HKD [1] Group 2: Box Office Performance - As of January 9, 2026, the total box office (including pre-sales) has surpassed 1 billion HKD [1] - Recent film releases across various genres, including comedy, action, suspense, and romance, have contributed to a diverse viewing experience for audiences [1] Group 3: Upcoming Film Releases - The anticipation for the Spring Festival film lineup is increasing, particularly with the early announcement of "Fast Life 3" [1] - The film "Boonie Bears: Year of the Bear" is confirmed for release, along with several other highly anticipated titles such as "Panda Project 2," "Penghu Sea Battle," and "The Women's Football Team" [1] - Although the overall heat for the 2026 Spring Festival box office may not reach the levels of 2025, the presence of marketable directors and star-studded casts provides a level of assurance for box office performance [1]