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研判2025!中国宠物美容行业发展背景、发展历程、市场规模、重点企业及发展前景展望:宠物主对宠物美容意识提高,推动宠物美容规模达175.8亿元[图]
Chan Ye Xin Xi Wang· 2025-09-06 23:51
Core Insights - The pet grooming industry is experiencing significant growth, driven by rising living standards and the increasing importance of pets in households. The market size in China is projected to grow from 2.12 billion yuan in 2015 to 17.58 billion yuan in 2024, with a compound annual growth rate (CAGR) of 26.5% [1][11] - Consumers are shifting from basic grooming services to more specialized and personalized care, indicating a trend towards higher quality and health-oriented services [1][11] Industry Overview - The pet grooming industry provides services such as hair trimming, cleaning, styling, and health management, aiming to enhance pets' appearance and well-being [3][11] - The industry has evolved through various stages, from its inception in the 1990s to a stable and mature phase today, influenced by changing consumer behaviors and technological advancements [5][7] Market Dynamics - The number of pet dogs and cats in urban China is expected to rise from 91.49 million in 2018 to 124.11 million by 2024, with a CAGR of 5.21%. This growth is accompanied by an increasing demand for grooming services [7][9] - The urban pet consumption market is projected to grow from 170.8 billion yuan in 2018 to 300.2 billion yuan in 2024, with a CAGR of 9.86% [9][10] Industry Structure - The pet grooming industry consists of a clear supply chain, including upstream suppliers of grooming products, midstream service providers, and downstream consumers. The quality of upstream products directly impacts service effectiveness [8][9] Competitive Landscape - The industry features a mix of large chains, small grooming shops, and individual operators. Major players leverage economies of scale and brand recognition to gain competitive advantages [11][12] Future Trends - The industry is moving towards personalized services, integrating health management into grooming, and adopting digital technologies for enhanced customer experience [14][15][16]