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“拓北强基” 首战告捷!片仔癀国药堂培训会内蒙古专场圆满收官
Quan Jing Wang· 2025-08-17 04:58
Core Viewpoint - The company is focusing on enhancing its market presence and brand value in potential markets, particularly in Inner Mongolia, through specialized training programs for its partners and staff [2][8]. Group 1: Training Program Overview - The training program, named "Pian Zai Huang National Medicine Hall Professional Empowerment Training," was successfully held in Hohhot and Ordos, aimed at improving the professional skills and service capabilities of terminal staff [1][2]. - The training is part of the company's strategic initiative to penetrate potential markets, with Inner Mongolia selected for its strategic importance as a connection point between the Northwest and Northeast regions [2]. Group 2: Training Content and Structure - The training included a comprehensive curriculum focusing on product knowledge, marketing strategies, and customer service skills, ensuring participants understand the value of the products and can provide reliable health consultations [3][4]. - The program also emphasized the integration of local cultural elements, such as the introduction of "Zhangzhou Six Infusions Tea," to enhance customer satisfaction and create a differentiated service experience [5]. Group 3: Training Outcomes - The training adopted a "theory + interaction + practical application" model, resulting in a 100% pass rate for knowledge exams and practical assessments, indicating a significant improvement in participants' service standards and confidence [6][7]. - A satisfaction survey revealed a 100% satisfaction rate among participants, reflecting the effectiveness of the training in enhancing their skills [7]. Group 4: Future Plans - The company plans to replicate the successful training model across other potential markets in Northeast and Northwest China, ensuring the sustainability of the training outcomes and supporting the brand's growth [8].