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“认养农业”兴起 有人收获满满有人落入陷阱
Bei Jing Wan Bao· 2025-07-09 09:15
Core Viewpoint - The rise of "cloud adoption" and "adoption agriculture" offers consumers a new way to engage with agriculture remotely, but it also presents risks of fraud and the need for regulation [1][11]. Group 1: Cloud Adoption Model - Consumers can remotely "adopt" various agricultural products, such as coffee trees and livestock, through online platforms, which can help revitalize rural areas and promote consumption [1][11]. - Adoption fees for fruit trees range from 600 to over 1000 yuan per year, with the potential for significant yields, such as 60 pounds of dragon fruit from a single tree [2][3]. - Some platforms offer additional benefits, such as discounts on purchases and the ability to view the growth of adopted plants through apps [3][4]. Group 2: Consumer Experience and Concerns - While the model enhances consumer experience, there are concerns about the authenticity of the growth monitoring images provided by platforms, as consumers cannot verify their accuracy [6][8]. - Many small-scale farmers lack standardized contracts and rely on informal agreements, which raises legal concerns for consumers [8][9]. Group 3: Fraud Risks - There have been cases of consumers paying for adoption services but receiving no products, highlighting the risk of scams within the "cloud adoption" market [9][10]. - Some fraudulent schemes promise high returns on investments disguised as agricultural products, leading to significant financial losses for consumers [10][11]. - Regulatory bodies are urged to establish mechanisms to monitor and address fraudulent activities in the "cloud adoption" sector [11][12]. Group 4: Recommendations for Consumers - Consumers are advised to verify the existence of farms and read contracts carefully to ensure clarity on product quantities and delivery timelines [13]. - It is recommended to avoid transferring funds to personal accounts and to keep written evidence of transactions to protect against disputes [13].