Core Viewpoint - The beef industry in Jingyuan County, Ningxia, is experiencing significant growth, particularly in the lead-up to the Spring Festival, with a surge in demand for local beef products across the country [1][2][3]. Group 1: Market Demand and Sales - Daily shipping volume has exceeded 600 boxes, peaking at nearly 1,000 boxes, with 80% of orders from businesses and 20% from locals sending gifts to relatives [2]. - Jingyuan County has slaughtered over 2,300 cattle, producing more than 820 tons of beef, resulting in sales revenue of approximately 57 million yuan [2]. - Sales of beef gift boxes have surged, with one local processing company selling 2,500 boxes of mid-temperature fresh beef gift boxes, and overall sales of comprehensive gift boxes increasing by 50% year-on-year [2]. Group 2: Industry Development - The cattle farming population in Jingyuan County has reached 115,000, with over 6,800 households involved, and more than 47% of farming is now done on a large scale [3]. - The total output value of the beef industry chain has surpassed 1 billion yuan, with a local slaughter conversion rate of 55% [3]. - Jingyuan has established 10 deep processing enterprises, developing 30 products across six categories, and has opened 124 direct sales stores, distributing products to over 20 provinces nationwide [3]. Group 3: Economic Impact on Local Farmers - Approximately 36,500 local farmers are engaged in various aspects of the beef industry, with average annual income increases of over 15,000 yuan per household [3]. - The beef industry has significantly contributed to local economic growth and poverty alleviation, providing a vital source of income for the community [3].