Core Insights - The tourism industry in Xinjiang is expected to experience strong growth by 2025, with 323 million visitors and a spending of 370 billion yuan, representing year-on-year increases of 8% and 8.4% respectively, reaching historical highs [1] - The region is advancing its tourism strategy, focusing on deep integration of cultural and tourism consumption, and shifting from "flow tourism" to "experience tourism" [1] - Employment opportunities are being created, with over 1 million jobs generated as a result of the tourism growth [1] Industry Developments - The "most beautiful road" in Xinjiang, connecting Altay City and Burqin County, will officially open in 2025, enhancing local employment through initiatives like non-heritage workshops and themed post offices [1] - Kashgar is developing unique boutique homestays and "home visit points," allowing residents to increase their income without leaving their homes [1] - In 2026, Xinjiang plans to introduce new tourism formats, routes, and scenarios, focusing on ice and snow tourism, specialty tourism, and border tourism [1] Future Plans - The region aims to create national 5A-level tourist attractions, such as Kunlun Mountain and Rob People Village, while leveraging digital technology to enhance tourism service quality [1] - There will be efforts to improve market order and promote employment through tourism, fostering interaction and integration among various ethnic groups [1]

根据自治区政府工作报告，2026年，新疆将大力发展冰雪游、特种游、边境游，推进新疆昆仑山、罗布 人村寨等创建国家5A级旅游景区，利用数字技术赋能文旅产业，提升旅游服务品质，加强市场秩序整 治，发挥旅游带动就业、促进各民族交往交流交融的积极作用。 记者从正在召开的新疆维吾尔自治区两会上了解到，2025年，新疆全年接待游客3.23亿人次，旅游花费 3700亿元，同比分别增长8%、8.4%，均创历史新高。新疆成为更多国内外游客向往的"诗和远方"。 据自治区文化和旅游厅党组副书记、厅长古丽·阿不力木介绍，2025年，新疆围绕"旅游兴疆"战略，重 点推进文旅产业集群建设，完善基础设施和服务体系，打造了一系列精品线路和特色产品，旅游市场环 境得到持续优化。 连日来的降雪，将新疆多地装点成银装素裹的童话世界，特色民宿、梦幻雪屋、传统美食与滑雪资源交 织，共同点燃了当地蓬勃的冰雪经济。在阿勒泰将军山国际滑雪度假区，除了滑雪，游客还可登上热气 球等低空看雪，乘坐缆车到山顶"蹦迪"，不断"上新"的业态助推滑雪场接待游客数量实现快速增长。 来源：新华社 作者: 孙少雄 张瑜 ...