Group 1 - A cultural tourism company in Hangzhou was fined 500,000 yuan for false advertising regarding its Longjing tea, claiming it was from the core production area when it was actually sourced from a different region [2] - The company voluntarily ceased operations and cooperated with the investigation, which contributed to a reduced penalty under local regulations, despite the negative publicity from its actions [2] - The Hangzhou Market Supervision Administration issued a series of administrative enforcement cases related to the protection of the West Lake Longjing geographical indication [2][6] Group 2 - A family farm was fined 100,000 yuan for infringing on the trademark rights of "West Lake Longjing" by using unauthorized packaging to sell its tea [3] - The farm had purchased packaging materials online and sold tea under the "West Lake Longjing" label without permission, leading to a significant amount of sales [3] - Another tea company was found to have multiple unauthorized packaging materials for various Longjing tea brands, which also constituted a violation of trademark laws [4][5]