Core Insights - The eighth China International Import Expo (CIIE) has seen significant participation from various exhibitors and professional buyer groups, with companies like Dingdong Maicai actively engaging in procurement and partnerships [2][3]. Group 1: Company Activities - Dingdong Maicai has sent over 100 buyers to the CIIE, aiming to discover high-quality overseas products, reflecting a growing consumer preference for niche and premium items [2]. - The company signed a direct procurement agreement with Australian dairy brand Bulla, committing to purchase at least 5 million yuan worth of dairy products next year [2]. - A significant procurement order exceeding 100 million yuan for New Zealand beef was signed with long-term partners, indicating a strategic expansion in sourcing natural grass-fed beef [3]. Group 2: Market Strategy - Dingdong Maicai plans to double its procurement of frozen durians from Southeast Asia over the next year, aiming to enhance its market position in this category [3]. - The company is also increasing the introduction of niche Southeast Asian fruits, such as Pipa mango and Mahachanok mango, to diversify its product offerings [3]. - A customized cooperation model has been initiated to better align with domestic consumer preferences for Australian fresh produce and leisure goods [4]. Group 3: Product Development - Dingdong Maicai has launched a bottle of imported Shiraz red wine at a competitive price point, showcasing its ability to provide high-quality products at lower costs through a customized supply chain [4]. - Future plans include the introduction of various Australian wine products and increasing the customization rate of Australian goods to over 20% across categories like dairy, snacks, and seafood [5]. - The company has initiated the "Silk Road Cloud Products" Australian theme day event, offering nearly 200 Australian products through its app, covering a wide range of food categories [5].