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片仔癀化妆品闪耀中法品牌周
Xin Lang Cai Jing· 2025-09-29 07:32
Core Insights - In the autumn of 2025, Zhangzhou Pien Tze Huang Pharmaceutical Co., Ltd. represents Chinese traditional medicine in the global market, showcasing its full product matrix at significant international venues like Times Square and the Eiffel Tower [1] - Pien Tze Huang cosmetics highlight the contemporary value of Eastern aesthetics through two key products, emphasizing craftsmanship and innovation [1] Group 1: Product Highlights - The "Pearl Cream" has become a cultural icon in China, with cumulative sales exceeding 100 million bottles over 45 years, reflecting consumer trust in its efficacy and quality [2] - The "Empress Xuan's Splendid Gift Box" reinterprets aesthetics with modern design, featuring traditional Chinese elements and incorporating extracts from Cordyceps, snow lotus, and purple fungus [4] Group 2: Cultural Significance - The Paris event serves not only as a product showcase but also as a demonstration of cultural confidence, marking a shift for Chinese brands from "manufacturing abroad" to "cultural export" and from "price competition" to "value output" [6]