积木车变形金刚C02「雷霆竞速」
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布鲁可携丰富产品亮相德国纽伦堡玩具展
Huan Qiu Wang· 2026-01-29 06:56
Core Insights - The Nuremberg Toy Fair, one of the world's three major toy exhibitions, showcased the Chinese building block brand Blokus, featuring over 240 products across more than 10 series, including popular IPs like Transformers, DC, and Jurassic World [1][3][8] Product Showcase - Blokus presented its extensive product matrix, including the "Starry Edition" and "Galaxy Edition" series aimed at consumers aged 6 to 16, featuring new and popular products such as Transformers and DC heroes [3][5] - The "Beyond Edition" and "Legendary Edition" series targeted consumers aged 16 and above, showcasing products from renowned IPs like Naruto and Neon Genesis Evangelion, which attracted significant attention from attendees [5][6] - The global debut of the "Golden Twelve Temples II" model from the Saint Seiya Galaxy Edition was highlighted, showcasing intricate design and character details [3][11] Innovation and Development - Blokus introduced its third new Transformers building vehicle model, "Thunder Racing," at the fair, featuring a flying vehicle for the first time, demonstrating the brand's commitment to innovation [6][8] - The company has accumulated over 500 patents, reflecting its unique product structure and ongoing investment in research and development [8] IP Expansion - Blokus achieved the commercialization of the Mega Man IP for the first time, launching new products that cater to adult fans seeking nostalgic collectibles [8][9] - The global premiere of two new Mega Man figures, "Shooting Star Rockman" and "ZERO," was well-received, enhancing the product lineup for dedicated fans [9] Community Engagement - The 2026 BFC Creative Competition was launched at the fair, showcasing 15 outstanding works from the previous year's competition, highlighting the growing global interest in the BFC community [13][15] - The competition received nearly 130,000 submissions from around 60,000 players, indicating a strong global engagement and enthusiasm for the brand [15]