Investment Rating - The investment rating for the company is "Accumulate" with a target price of 35.75 CNY [1][6]. Core Views - The company is a global leader in the smart display supply chain, with stable traditional OEM business and rapid growth in innovative display products. The integration of AI opens new growth opportunities. The company is expected to maintain high growth in innovative business and improve profitability through the development of its own brands and expansion of cross-border e-commerce channels [12][19]. Financial Summary - Total revenue for 2023 is projected at 13,447 million CNY, increasing to 20,758 million CNY by 2027, reflecting a compound annual growth rate (CAGR) of approximately 12% [4][13]. - Net profit attributable to the parent company is expected to recover from 833 million CNY in 2024 to 1,262 million CNY in 2027, with a notable increase of 20.2% in 2025 [4][13]. - Earnings per share (EPS) is forecasted to be 1.43 CNY in 2025, 1.64 CNY in 2026, and 1.80 CNY in 2027, indicating a growth trend [12][13]. Business Performance - In the first half of 2025, the company achieved a revenue of 69.35 billion CNY, a year-on-year increase of 5.06%, while the net profit was 3.84 billion CNY, down 6.03% year-on-year [12]. - The innovative display products segment generated revenue of 8.98 billion CNY in H1 2025, up 39.16% year-on-year, with a shipment increase of 48.05% [12]. - The smart interactive display segment reported revenue of 19.95 billion CNY in H1 2025, a 9.81% increase year-on-year, maintaining the top position in global manufacturing suppliers [12]. Market Position - The company ranks first in global shipments of mobile smart screens and is among the top three in domestic online retail for KTC gaming monitors [12]. - The company is actively embracing AI, with a diversified product matrix covering AI applications in office, education, healthcare, and entertainment [12]. Dividend Policy - The company has proposed a mid-term dividend of 3.60 CNY per 10 shares (before tax), reflecting its commitment to returning value to shareholders despite profit pressures [12].