Core Insights - The article discusses the successful transportation and sales of Huidong Luofushan glutinous rice lychee to northern markets, particularly Beijing, highlighting advancements in preservation technology that have increased procurement volumes [6][9][34]. Group 1: Transportation and Sales - A cold chain truck loaded with glutinous rice lychee departed from Huidong for the Hebei Gaobeidian market [2][3]. - The lychee was ordered by Qiaonong (Beijing) Network Technology Co., which plans to sell it through the Meituan platform in Beijing [4][5]. - The procurement volume of glutinous rice lychee has significantly increased, with over 20,000 pounds purchased this year [9][10]. Group 2: Preservation Technology - Historically, glutinous rice lychee faced challenges in transportation due to its thin skin, which is prone to damage and rapid browning [7][8]. - Recent improvements in preservation technology have allowed for greater procurement and successful transportation to northern markets [8][12]. Group 3: Pricing and Market Demand - The price for glutinous rice lychee at the farm gate is 8 yuan per pound, with a noticeable upward trend in the northern market [22][23]. - In Beijing's premium supermarkets, the price for glutinous rice lychee can reach up to 28 yuan per pound, indicating strong market demand [33].