Core Viewpoint - The competition in the food delivery sector is shifting towards offline discount retail, with major players like JD.com, Meituan, and Hema making strategic moves in this space [1] Group 1: Company Actions - JD.com opened four discount supermarkets in Suqian, the hometown of its founder Liu Qiangdong, emphasizing direct sourcing and eliminating middlemen to reduce prices [1] - Meituan launched its first self-operated supermarket, Happy Monkey, in Hangzhou, promoting the concept of "good products at affordable prices" [1] - Hema announced a rebranding to "Super Box Calculation NB," indicating a shift in strategy towards discount retail [1] Group 2: Market Dynamics - The recent actions by these companies suggest a coordinated effort to capture market share in the offline discount retail sector following the initiation of the food delivery war in April [1]