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2025“六堡茶闪亮中国”南宁盛典圆满收官,健颐老火水“双水战略”重新定义产业标准
Zhong Guo Shi Pin Wang· 2025-12-01 06:03
Core Insights - The event "Liubao Tea Shines China 2025" showcased the unique charm of Liubao tea and highlighted the collaboration between Jianyi Group's Laohuo Water Company and the Liubao tea industry in establishing a "standard co-construction" [1][3] - Jianyi Group introduced its dual model water strategy, emphasizing Laohuo Water as the only designated water for Liubao tea evaluation, maintaining stability and quality across 400 brews [1][3] - The introduction of Laoshuxue Golden Liquid, a specialized water for peak flavor presentation, transformed perceptions among over 200 tea merchants regarding the limits of water in tea brewing [1][3] Company Strategy - Jianyi Group's strategic positioning as a "world-class water company" includes two independent systems: Laohuo Water for quality living and Laoshuxue Golden Liquid for top flavor presentation, creating a barrier in the water industry [3][5] - The company plans to extend its water advantages into the alcohol industry with the Xiangqian wine project, which was revealed during a closed-door meeting at the event [3][5] Technological Innovation - Laoshuxue Golden Liquid's low isotope interference and high active hydrogen structure allow for precise flavor extraction while preserving beneficial compounds in aged tea, forming the scientific basis for its definition as "defining water" [5] - A commemorative set titled "Ten-Year Chen Yun: Dual Water Collection" will be launched, including ten-year Liubao tea, Laohuo Water, and two bottles of Golden Liquid, to be sold in limited quantities during a national tour [5] Market Positioning - The event emphasized that future competition in the Liubao tea industry will focus on who can define flavor presentation standards rather than the tea leaves themselves [7] - Jianyi Group aims to expand the experience points for Laoshuxue Golden Liquid to 1,000 core tea houses, providing 24 bottles annually for member tasting, leveraging rarity to enhance market value [7][9] - The event concluded with a new commercial understanding among tea merchants that Laoshuxue Golden Liquid is essential for achieving peak Liubao tea flavor, establishing Laohuo Water as an indispensable value anchor for bulk purchases [9]