Group 1: Industry Outlook and Company Strategy - The jewelry consumption demand is expected to remain strong, focusing on the needs and preferences of younger consumers through product innovation and digital operations [1] - The company aims to position itself as "jewelry for every day," targeting the young and fashionable luxury jewelry market with a fast-fashion approach [2] - The company is enhancing its online and offline integration through a comprehensive e-commerce strategy, leveraging data-driven management [2] Group 2: Financial Performance - In 2024, the company achieved a revenue of CNY 2.357 billion, a year-on-year increase of 22.55%, and a net profit of CNY 96.125 million, up 20.02% [2] - In Q1 2025, the company reported a revenue of CNY 714 million, a 42.87% increase year-on-year, with a net profit of CNY 43.0146 million, up 33.52% [2] - The online revenue share increased to 54.83% in 2024, with e-commerce channel revenue growing by 40.76% [4] Group 3: Market Expansion and Brand Strategy - The company’s revenue from outside Zhejiang province grew by 87.28%, with a strategy focused on opening flagship stores in key urban areas and franchising in other regions [6] - The company plans to continue collaborating with trendy IPs and cultural brands to enhance its brand image and appeal to younger consumers [5] - The company emphasizes the importance of maintaining brand consistency and operational efficiency during regional expansion [6] Group 4: Technological Integration and Supply Chain Efficiency - The company is implementing AI technology in product design and customer service, enhancing design innovation and service quality [3] - A unified business and data management platform is being developed to improve supply chain efficiency and operational management [3] - The company utilizes smart warehousing and dynamic inventory optimization to enhance turnover efficiency and reduce inventory costs [6] Group 5: Cash Flow and Financial Health - The company reported a 117.93% year-on-year increase in operating cash flow, attributed to revenue growth, cost control, and inventory management [8] - Future strategies will focus on maintaining healthy cash flow through continuous optimization of sales and operational processes [8]