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茶百道(02555)与腾讯金融科技签署战略合作协议 餐饮连锁数字化升级迎来新标杆
智通财经网· 2025-06-13 08:23
Group 1 - The core viewpoint of the news is the strategic partnership between Cha Bai Dao and Tencent Financial Technology, focusing on enhancing digital capabilities in supply chain management and store operations [1][3] - Cha Bai Dao will integrate Tencent's WeChat Enterprise Payment tool to facilitate one-stop payment solutions for its franchisees, improving operational efficiency and digital management capabilities [1][3] - The collaboration aims to explore comprehensive digital solutions across supply chain management, store operation intelligence, membership system upgrades, and precision marketing [3][4] Group 2 - According to the China Chain Store and Franchise Association, the chain restaurant penetration rate in China is expected to rise to 23% by 2024, indicating a shift towards efficiency and quality in the industry [3] - Cha Bai Dao has been recognized as a leader in digital transformation within the new tea beverage industry, being the only restaurant and retail enterprise awarded as a "Software Intelligence Pioneer" by the China Academy of Information and Communications Technology [4] - The company has implemented an order management system and a transportation management system, achieving real-time visibility and traceability in its nationwide logistics network [4]