自动驾驶旅文生态战略服务
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神州租车加码智能出行 旅游场景自动驾驶试点服务落地海南
Zheng Quan Shi Bao Wang· 2025-10-01 15:16
Core Insights - Shenzhou Car Rental has launched a new strategy focusing on autonomous driving and smart tourism, highlighting the rapid growth of the new energy vehicle industry, which is valued at over one trillion yuan [1] - The company has established strategic partnerships with five major financial institutions, resulting in a total investment of 50 billion yuan for its "Hundred Billion Launch, Smart Driving Future" initiative [2] Group 1: Autonomous Driving Strategy - Shenzhou Car Rental introduced an L4-level autonomous driving pilot service specifically designed for tourism scenarios in Hainan, differing from existing short-distance autonomous projects by offering a minimum rental duration of one day [1] - The service aims to enhance the travel experience by transforming travel time into immersive value, creating an interactive relationship between people, vehicles, and scenery [1] Group 2: Strategic Partnerships and Future Directions - The company has signed strategic cooperation agreements with five financial institutions, each worth 10 billion yuan, contributing to a total of 50 billion yuan for the new initiative [2] - Shenzhou Car Rental plans to focus on three main areas: advancing technology adaptation in smart travel, establishing a full lifecycle operation in the new energy sector, and creating differentiated experience packages in tourism [2] - Future offerings may include customized services such as "smart travel + island tourism" and "car rental + surfing adventures" [2]